Duncan Hines Canada

The brand was seeing rapid mobile growth. We developed a responsive website with a focus on marketing goals and encouraging user generated content. We redesigned the site to make it easier to find recipe content, join the Baker's Club and allow consumers to engage deeply with the website on all devices: phone, tablet and desktop.

2 Gold Awards for:
Website Excellence and Visual Design


  • 40,000+ registered users
  • 28,000+ Facebook fans
  • High multi-device traffic